![]() Modell’s spokesman Jason Karlowski was not available for comment. ![]() “But I can’t think of any instances where a retailer represents he is an executive to gain access.”ĭick’s accuses its rival of civil conspiracy and trespass and is seeking attorneys’ fees and a judge’s order to prevent Modell and his workers from entering nonpublic areas of Dick’s stores or posing as employees.Ī Dick’s spokesman said company policy prevented him from commenting on pending litigation. “What happens all day every day is retailers go to their competitors’ stores and probably and certainly don’t disclose who they are,” said RBC Capital Markets analyst Sean McGowan. ![]() It is rare that a CEO would actually get caught misrepresenting himself to store employees, experts say. “Ever since retailers first started having cash registers, retailers have scouted each other’s stores,” said Burt Flickinger III, president of retail consultancy Strategic Resource Group.īut if the lawsuit’s allegations are true, this appears to be a particularly egregious case. In his autobiography, Sam Walton writes about covert shopping trips to keep tabs on rivals like Kmart and Price Club. Retailers spy on each other all the time. Modell gathered information about online sales, including a “ship from store” program that gets products to customers’ doors quickly, the lawsuit said. The lawsuit was first reported Friday by The Record newspaper.ĭick’s alleges Modell told employees he was to meet the Dick’s CEO there and persuaded workers to show him the backroom of the store and to answer questions about the business. 20 in Mercer County Court that Mitchell Modell, CEO of Modell’s Sporting Goods, showed up at a Dick’s store in Princeton in February saying he was a Dick’s senior vice president. TRENTON – The CEO of a sporting goods chain who once appeared on the TV show “Undercover Boss” pretended to be an executive from a rival company in an effort to get confidential information, according to a lawsuit.ĭick’s Sporting Goods claims in a lawsuit filed Feb.
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